My Thoughts
A depository for unfiltered ideas, honest reflections and creative finds. Welcome to the madness.

This YouTuber capitalized on… key fobs?
One day I hope I will be clever enough to take advantage of an evergreen niche like this

Engaging copy vs. boring copy
Strategic communications expert Lulu Cheng Meservey compares a blog post you actually want to read with something that makes you want to fall asleep


FREE Midjourney/AI Prompting Cheat Sheet
AI Guru Rory Flynn gives away an incredible resource that will help you write more effective prompts that actually generate images you want.

Taylor Swift’s new album visuals instantly become a meme
It’s always great when visual branding suddenly takes on a life of its own

Seen on Reddit: “Spent $300k on a healthcare app that nobody uses”
Apparently somebody forgot the UX part of UX/UI?

She turned her resumé into a Netflix-style site… with AI (no coding!)
“AI… make me a website.” Aaaaand it’s done. This is crazy!

Seen on /r/advertising: “Got briefed to write scripts for an 'all-AI’ production” 😅
Clients (and agencies) are leaning more and more into AI. People on Reddit are sharing their stories of this (alarming?) shift towards AI.

Unleaded is now PlatinumBlack
Long-time Houston agency Unleaded Communications is leaning more into strategy and consulting.

AI visuals that don’t look like AI (or stock)
Visual creative and AI prompt engineer Ohneis652 has figured out a system to generate brand images that don’t look like typical cheesy AI or corporate stock.

Are self-aware ads played out?
I’m a huge fan of these playful ads that poke fun at their own medium. But are they overdone?

A great collection of beautifully designed decks
There seems to be curated collections for every design category, except decks. But look what I found!


An ad agency submitted a faked case study video to Cannes and got busted
The agency used AI to deepfake a TED Talk and a CNN news report to talk about a campaign that apparently never even existed? Yikes.

Motivational office signage: cool or corny?
Can I say something without people getting mad?

Apple just dropped a ridiculous graphic
Wow! How did Apple pull this off this amazing graphic to celebrate 20 years of podcasts?

Meet Your Makers: A fun way to know your design team
Design Director Nick Kidd’s fun and ingenious method to learn about your design team’s creative types and tastes.

Conflict is NECESSARY for a good story
Creative mastermind Luke Sullivan explains why conflict is absolutely essential for a story that people will actually care about.

Eli Lilly made a splash with its new commercial
The new spot sounds like a recruitment ad, but it doubles as a brand manifesto to showcase the pharmaceutical company’s values.

What creative job will AI steal next?
Art Director Jason Murray makes a provocative case for which creative job AI will target next.